How Medium.com Might Save the Internet

How Medium.com Might Save the Internet

For fellow borderline Millennials, who remember when the Internet was pre-Facebook, it was a very different place. Instead of click-bait headlines and toxic banter between now-estranged friends and family, it was place of community and blogging... lots and lots of blogging. Text ruled the web, with actual writers and thinkers (OK, and still lots of conspiracy theorists) leading the forums and "web rings." I’m beginning to wonder if the rising social platform Medium.com might just restore the art of prose and deliver the best promises of the Internet after all.

Read More

Netflix Series ‘Toys That Made Us’ Has Big Lessons for Entrepreneurs and Marketers

Netflix Series ‘Toys That Made Us’ Has Big Lessons for Entrepreneurs and Marketers

The current 8 episodes of the Toys That Made Us documentary series on Netflix is a wonderful bath of nostalgia, but it is also an amazing hindsight-is-20/20 course on marketing and product development. While the toys themselves are all very different, there are several core themes that emerge when covering the successes and failures across all of them. These are lessons that too many businesses learn too late.


Read More

Magical Thinking Will Kill Your Marketing

Magical Thinking Will Kill Your Marketing

In a nutshell, magical thinking is a psychological term referring to a common mental error of confusing a correlation to causality. A simple example is, “My sports team seems to win more when I wear my lucky hat.” In business, these mental errors cause major mistakes in marketing and management. We look at things other people are doing in business and misinterpret the effects and results, then try to apply them to ourselves in over simplistic or misunderstood ways. I think the world of marketing is the worst offender bordering on insanity.

Read More

False Stereotypes Millennials Have to Deal with at Work

False Stereotypes Millennials Have to Deal with at Work

If you’re a Millennial, then you’ve most likely heard the stereotypes about you as you enter the workforce. And let’s be honest...most of them aren’t pretty. In the event that you’re NOT a Millennial, then shame on you for labeling these young people. You’re casting judgement on young professionals. And while they’re NOT perfect, neither was your generation. 

Read More

Deadline Abuse: The Project Management Horror Story

Deadline Abuse: The Project Management Horror Story

“Deadlines” are the sacred chalice of many corporate control freaks. Little time is spent in declaring them as law, yet much a grand inquisition ensues upon missing of said deadline. Fewer terms have been abused, misunderstood, and out-right mutilated as much as the now infamous “deadline.” But fear not, as the term can be reclaimed for the good of all!

Read More

The Coming ADpocalypse: Consumers Strike Back!

The Coming ADpocalypse: Consumers Strike Back!

The end is coming!... for ads. All those stupid ads cluttering up our content, slowing down websites, and making browsing on your smartphone feel like sitting in a traffic jam are approaching doomsday. Just like the Gold Rush, there are few winners, many losers, and an entire industry that will look like a similar ghost town in a few years.

Read More